
How We’ll Bring Your Brand to Life
From our first chat to final files - this is a relaxed, collaborative design process made for founders ready to invest in branding that actually works.
1. Discovery Call
We’ll start with a free, no-pressure call to chat about your business, where you’re at, and what you’re dreaming of.
It’s a chance for me to get a feel for your personality and the kind of brand that will really fit. If we’re a good match, I’ll outline the next steps – no pressure, no pushy sales talk.
2. Proposal
After the call, I’ll send over a clear, no-nonsense proposal outlining what’s included, how long it’ll take, the cost, and what you’ll receive.
It will also include all the terms and conditions for working with me - which you can view here.
3. Getting to Know You Better
Once we’re all signed off, I’ll send you a fun, thoughtful questionnaire inside your personal Notion board to dig deeper into what makes your business you.
We’ll gather inspiration, words, imagery, and personal touches – everything that helps bring your personality to life visually.
4. Moodboards & Creative Direction
I’ll take everything we’ve gathered and present you with three moodboards. Each one explores a different visual direction – colour palettes, font pairings, image style, tone.
You’ll choose the one that feels most like home, and we’ll move forward with a clear, exciting vision.
5. Brand Design
Now it’s my turn! I’ll start designing your full visual identity - not just logos, but how your brand actually looks in action.
Think mockups, layouts, brand graphics, and more. You’ll finally see your business with the branding it deserves - bold, cohesive, and unmistakably yours.
6. Refine & Perfect
This is where we fine-tune until everything feels just right. You’ll have up to 3 rounds of revisions (though most people don’t need them).
This is a collaborative stage – and honesty is welcome. If something feels off, say so. We’ll work together to make sure it’s a perfect fit.
7. Final Delivery
You’ll receive everything you need to confidently use your new brand:
Easy-to-follow brand guidelines (no jargon here)
Organised logo & asset files, labelled clearly
A full Canva Kit, including:
2 LinkedIn headers (personal + business)
10 post templates + 1 carousel for growing your audience
10 post templates + 1 carousel to promote your offers
1 lead magnet layout
8. Handover & Support
We’ll wrap up with a final support call to go over everything. You’ll feel clear, confident, and fully equipped to use your new brand.
And if you ever need help later on – I’m still just an email away.
Ready to Ditch the DIY Look?
Let’s create a brand that’s bold, clear, and finally feels like you.