Blog

Claire Peacock Claire Peacock

How to transition from a DIY brand to a professional brand.

You know your DIY brand isn’t working anymore, but putting your business in someone else’s hands feels terrifying. Let’s talk about the big questions, what actually changes, how much you can still do yourself, and how much brain space you’ll get back.

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Claire Peacock Claire Peacock

Getting clients despite your brand, not because of it.

You’re getting clients, so it’s easy to assume that your branding is doing its job. But if referrals and word of mouth are carrying you, your brand might just be along for the ride, not actually bringing anyone in. Here is how to tell, and why it matters more than you think.

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Claire Peacock Claire Peacock

How to choose a brand designer.

Your looking at portfolios and trying to figure out someone’s “vibe”. But that’s not what actually tells you if a designer is right for you. Here’s what to look for instead, and why the process matters more than the colouring in.

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Claire Peacock Claire Peacock

Can AI design my brand?

Yes AI can design your brand. It’ll give you a mood board, a colour palette, even guidelines if you ask politely. What it can’t do is dig around in your head to find the brand you’ve actually grown into.

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Claire Peacock Claire Peacock

Why your logo isn't the problem

You keep blaming your logo, but that’s not actually what’s wrong. If a “quick” social media post is eating your whole afternoon, or you are still hunting for a better template, the real issue is that your brand hasn’t caught up to who you’ve become.

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Claire Peacock Claire Peacock

5 Reasons why we are not a good fit to work together

Doing your research and landed here? Awesome. Before you book a chat, here are 5 honest signs we might not be the right fit to work together, from wanting exact copies to needing everything done in a flash. If none of these sound like you, let's talk.

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Claire Peacock Claire Peacock

Things to do before working with a designer

You've decided to work with a designer, brilliant! But now what? I don't want you turning up with it all figured out. This is your no-pressure guide to getting prepared, from colours and fonts to the whacky ideas you've been too scared to say out loud.

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Claire Peacock Claire Peacock

Why should I buy a brand package?

That little voice telling you Canva's "good enough" and a brand package is too big an investment? Here's what it's really costing you in lost hours, unfinished ideas, and a business that's staying smaller than it should, plus one simple exercise to find out if you're ready for help.

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Claire Peacock Claire Peacock

I don't really know how to work with a Graphic Designer.

If the thought of working with a Graphic Designer makes you picture jargon, juxtaposition, and a brand that stops feeling like "you" you're not alone. Here's why that fear is holding you back, and what working together can actually look like when it's built on conversation, not corporate speak.

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Claire Peacock Claire Peacock

Will this work for me?

You've been looking at your brand for a while and getting that feeling that it just isn't a good fit anymore. You know you need to do something, but finding the right person feels overwhelming, and deep down there's a bigger fear going on. Let's talk about it.

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Personal Branding Claire Peacock Personal Branding Claire Peacock

I'll fix my Brand later…

You keep saying you'll fix your brand later. But later keeps getting pushed down the list and meanwhile, your ideal clients are looking you up and not quite seeing the person they met. Here's why that disconnect matters more than you think.

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Claire Peacock Claire Peacock

Why I only offer one Brand Package

I love designing so much my instinct is to do all the things. So why do I only offer one package? Because I kept watching clients leave with a logo and then doing things that made me want to look away.

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Claire Peacock Claire Peacock

I'm a self-taught designer.

Graphic design nearly missed me because of a weird tutor and far too much Changing Rooms. Here's how I ended up here anyway - and why I wouldn't change any of it.

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Claire Peacock Claire Peacock

How long does brand design actually take?

Wondering how long brand design actually takes - and what you're paying for? Here's an honest, week-by-week breakdown of the full brand design process, from first conversation to final files.

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Claire Peacock Claire Peacock

What does a brand designer actually do all day?

Ever wondered what a brand designer actually does all day? Spoiler: it's not just colouring in. Here's an honest behind-the-scenes look at what really goes into building a brand - the mess, the 3am ideas, and the one question that drives every decision.

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Colour Claire Peacock Colour Claire Peacock

More colour freedom than you think

Think you have to limit yourself to five brand colours? Think again. In this blog I'm sharing how to build a colour system that gives you creative freedom and consistency - so your audience starts recognising your content before they've even read a word.

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Claire Peacock Claire Peacock

What to Do When Your Creativity Has Fled the Scene

You opened Canva with the best intentions, but then... emails, cute dog videos, a squirrel in the garden, and suddenly your creativity has wandered off without you. Sound familiar? Here's the thing: there's nothing wrong with you. Creativity can't be forced. But there IS a simple 10-minute trick that can help you capture design inspiration without the endless scroll - and yes, you're allowed to use stock photos while you're at it. Let me show you how to create the templates you actually need, even when your brain isn't cooperating.

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Claire Peacock Claire Peacock

I'm Not Creative Enough for Canva

Staring at a blank Canva screen thinking "I'm not creative enough for this"? Stop right there. Starting a business takes creativity - you've already proven you have it. The truth is, those people who look like they're doing it all? They have help (they're just not always saying it). Right now, you don't need a designer - you need to experiment, make mistakes, and find your feet. Because creativity and polished design are two different things. And guess what? You're more creative than you think.

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