Brand identity design for female founders
You’ve outgrown your DIY brand. Let’s build one that matches where you are going.
You’re awesome at what you do. Your brand should make that obvious not leave people guessing
Something feels off.
And it has for a while
You've been tweaking colours, swapped fonts, and opened Canva promising yourself you will get it right “this time”, more times than you’d like to admit. You've got a folder full of inspiration and seventeen half-finished logo versions and still, something isn’t quite right
Clients can’t see the real you in the mish mash of different styles.
You’ve lost work to competitors who, honestly, aren’t better than you they are just more polished
You aren’t confident in how your brand looks and you spend more time apologies for how it looks, rather than talking about the fabulous thing you do.
You cringe every time you are on a call showing slides off because you know that the layout isn’t what you want. You undersell yourself because the design is holding you back.
You know your business has move on from where it started. Your brand just…hasn’t come with it.
Alexis | Neurodivergent Knot Untangler
“Claire got straight into my brain and understood clearly what I wanted design wise really quickly”
You're not lacking creativity. You've simply grown. Your business is bigger, bolder, and more focused than it was when you first cobbled something together in a free template. The gap between how good you actually are and how your brand makes you look and feel? That's exactly what we're here to close.
What's possible
Imagine showing up with a brand you're actually proud of.
Not one you apologise for.
Not one you plan to ‘sort out eventually.’
One that looks like the business you've already built and opens the door to the clients you actually want.
Now you can
Share your website without cringing
Send that link. Post that reel. Hand over that card. With confidence, not dread.
Stop second-guessing everything
With clear brand guidelines, every post, every proposal, every touch point just clicks.
Feel like yourself, finally
A brand that's genuinely, recognisably you and not a trend, not a template. You.
Here's what I know is true.
Hi I'm Claire the “Colourer Innerer”
Brand designer · Near York, UK · Working with women online
Yes, a lot of people think graphic design is just fancy colouring in. They're not entirely wrong, but let's keep that between us.
I'm a brand designer who works with small, ambitious, values-led businesses the kind run by people who are figuring it out as they go, just like me. I've spent years obsessing over the details that make a brand feel right. I listen a lot, I ask good questions, and I don't disappear the moment your finished files land in your inbox.
No jargon. No ego. Just honest, collaborative design you'll actually want to show off.
Recent Work
Brands I've built with brilliant business women
Laura | Courage to Shine Coaching
"I would wholeheartedly recommend Claire to produce your logo. I had no idea what I wanted..."
I offer a single core service: a full brand identity, built around you, from our very first conversation to the final handover.
No half-measures. No logo-only quickies.
Just a brand that works hard for your business, for years.
How it works
Discovery conversation to get completely aligned before we begin
Logo design and full brand identity built around you, not a template
Brand guidelines so you know exactly how to use everything with confidence
A handover call so nothing gets left in a confusing folder you never open
“This isn't a quick logo job. It's a proper brand you'll use for years and one that gives you clarity, confidence, and something you're genuinely proud to share.”
Claire
Investment from £3,500.
See everything that's included
One service. Done properly.
Still have questions?
Want to know what working with me looks like, or whether a full brand is even right for you? Start here.
Ever wondered what a brand designer actually does all day? Spoiler: it's not just colouring in. Here's a behind-the-scenes look at what really goes into building a brand.
Wondering how long brand design actually takes? Here's a, week-by-week breakdown of the full brand design process, from first conversation to final files.
You used to love working on your branded stuff. Now it feels like a chore. If you're dreading Canva and going in circles - your brand is holding you back.
Kiri | Fae Lioness
"...you've reached it to a part of my brain that I didn't know was there and taken this out and gone, here you go found it."
Ready to stop hiding behind a brand that doesn't fit any more?
Book a free discovery call. No pressure, no jargon just an honest conversation about where you are and where you want to go.
Let's have a chat (link to book chat)
Free 30-minute call | No obligation | Just a good conversation
Want a bit of colour in your inbox?
Every couple of weeks I send out tips, ideas, and honest thoughts on branding and design - plus the occasional behind the scenes peek at what I'm working on. No fluff, no hard sell. Just useful stuff from your favourite Colourer Innerer.